Geometric Fusion

Client – LANE CRAWFORD

Project Manager – Syvian

Lane Crawford engaged us to create an innovative and engaging retail window installation at its flagship Shanghai store along bustling Huaihai Rd.

Geometric shapes are the inspiration behind this series of window installations and sculptures, titled Geometric Fusion / Fashion Evolution. Within the forms of rectangle, circle, triangle, and diamond, we remix and fuse four artists’ styles with Lane Crawford’s iconic products.

The installation concept aims to break the boundaries of design across fashion, beauty, and lifestyle; helping viewers discover a new world of style.

Circle: A Spacetime Odyssey – Artist Winnie Chi

Inspired by the work of digital artist Ryoji Ikeda, this installation’s theme is based on the spherical and infinite vastness of the cosmos, incorporating Lane Crawford products into a pop-art style treatment.

Diamond: Crystal Force – Artist Sonic Yuan

This installation uses a crystal diamond shape to display an assorted selection of Lane Crawford products. These elements are shown emerging from the diamonds in the style of a chemical reaction.

Rectangle: Art of Life – Artist Shadow Chen

This installation visualizes the connection between a selection of Lane Crawford products and the everyday lives of people who use these products. The square shape represents the interdependant and paraellel natures of an object and its user.

Triangle: Nomadic – Artist Sui Yao

Inspired by Alexander Calder’s three-dimensional line drawings, this installation uses Lane Crawford products, including shoes, sweaters, and hoodies, to express the elegance and beauty of visual balance within triangular shapes.