Carma Campaign

Client – COCA COLA
Senior Producer & Project Manager – Syvian

We recently created a variety of print campaigns for Coca Cola featuring Chinese pop-star and actor Luhan. The work showcased here was for the brand’s summer campaign and a limited-edition “Deer Antler” bottle’s label design (a playful pun on Luhan’s surname, which means “deer” in English). The print campaigns were featured in print media, OOH, and point-of-sale executions throughout Greater China.


“Deer Antler” Bottle